Piur London Mask Therapy (1 kg) is the short option in the Sensorial Repair line: a professional mask for when there is no chair time for the full four-step S.P.R. protocol. It goes on clean, damp hair from root to ends, stays on for 10 minutes and is rinsed out, on any professional client, not only chemically treated hair. It is the one Sensorial Repair product that carries the V-Label vegan mark.

Why a ten-minute mask beside a four-step protocol

Not every appointment has time for S.P.R. Mask Therapy covers the visits that do not: an everyday wash and blow-dry, a post-colour finish, or the close of a Rebonding or Reactive Pro service. It is honest about its limit. When the fibre's elasticity itself is the reason for the appointment, Piur London sends that hair to the full S.P.R. sequence, not to a ten-minute mask.

Key ingredients

• Vitis vinifera (grape) fruit extract: grape fruit extract.
• Hypnea musciformis and Sargassum filipendula extracts: marine algae.
• Argan kernel oil: a conditioning oil.
• Olive, macadamia and coconut oils: further conditioning oils.
• Shea butter and aloe leaf extract: emollient and soothing ingredients.
• Vinegar and lactic acid: the acidic finishing part of the formula.

What to expect

Softer, more manageable lengths after one application. It does not replace the four-step service.

Who it is for

• Any professional client with about ten minutes at the basin
• Everyday wash-and-blow-dry visits and post-colour finishing
• Closing a Rebonding or Reactive Pro service
• Salons that want a V-Label vegan treatment

Who it is not for

• Hair whose elasticity is the reason for the appointment: that calls for the full S.P.R. protocol
• Home use: it is a professional product

Professional tip

Use it as the closing treatment after a Rebonding or Reactive Pro service, as Piur London positions it, but follow that smoothing service's own aftercare rules first.

How to use

Two ways to work it: Piur London's directions, and the way we run it in the salon, with the timing left to Method A.

Method A: manufacturer method

1. Apply to clean, damp hair, root to ends, distributing evenly.
2. Leave on for 10 minutes.
3. Rinse thoroughly.
4. Finish as desired.

Method B: the Brazilian method

1. Wash first, squeeze out the water. Salon practice, not one of Piur London's steps.
2. Apply root to ends, then comb through with a wide-tooth comb so it is even before the timer starts. On fine hair, a light hand at the root.
3. Leave for the time in Method A, never longer.
4. Rinse thoroughly, finish as desired.

Where it fits in the Piur London range

Mask Therapy sits beside the S.P.R. protocol rather than inside it: S.P.R. Shampoo, Protein Infusion, Seal & Protect and Acidic Closure are the full service, also sold as the S.P.R. Full Protocol kit. At home, S.P.R. Mask Home Care is the client's own mask. Stabilizer is the companion spray for chemical services. The salon products sit in Piur London Professional.